NEW YORK -- Fresh off the Super Bowl, NBC begins more than two weeks of Winter Olympics coverage on Thursday with a new host, some new wrinkles and the hope that its business model keeps pace with the different ways people experience events on television and online. After a few events Thursday, NBC will stream Friday's opening ceremony live and repeat it on television Friday night. Mike Tirico replaces Bob Costas as NBC's prime-time host and, for the first time, its coverage will run live simultaneously across the country.
That's all there is!
At BETA we write compact articles so that they display in full when viewing our news feeds. We don't think you should have to click into every article to get great content. If you do need to dive deeper, you can always click into the article title and explore the related links.